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Personal Note From Anne:
Greetings
If your message is never heard, did the communication ever happen? It is kind of like the saying, if a tree falls in the woods but no one is around did it make a sound?
Good communication needs to connect you and the audience. Today's situation focuses on making sure your message is heard. As you read through it you will start to understand why two people can say the same thing at a meeting and one is heard while one is completely glossed over.
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The second one is an opportunity to further your critical thinking skills in our April 10-11 Experience so your message is always heard.
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Outcome Focus™ Solution
 How to Make Sure Your Audience Understands and Remembers Your Message
Use as a training tool: Present the situation below to the group and have them brainstorm how they would best handle the situation. Then share the Outcome Focus™ answer and see how it relates or differs from solutions the group found.
Situation:
Anne, I present frequently to large audiences about creativity in the workplace. Sometimes after I finish a presentation, my audience looks glazed over. You know, the “deer in headlights” look. How can I be sure that they've understood my message and can replicate the information to their superiors?
Outcome Desired:
You want your audience to not only understand your information but be able to repeat it in a way that will foster interest in creativity.
Other Person's Perspective:
Your audience wants to be able to understand how to implement your ideas in their workplaces in an easy to follow format. Your audience wants to be more creative.
Best Handled:
Many speakers leave a presentation never knowing if their message was heard or not. There are a couple of ways you can ensure that your message is heard and understood.
If you are doing a short thirty-minute to one-hour presentation, you want to make sure you have about three key messages for your audiences to bring from their head to their heart. So this means you need to keep it brief, to the point, have great examples that cement your point, and your messages need to tie together well. These messages will be repeated often throughout your presentation. This will ensure that your message sinks in.
If you are doing a longer training, simply ask the audience to recap the three to five things they will take action on. Have them share this with another person and then again in a group of four. Pull the group together to share the information with you in the front of the room. This will ensure that the audience has captured your message.
If you find that your audience has missed your point when you ask them to recap what they will do, then you know you have to simplify your message. Sometimes the greatest curse as a presenter is the knowledge you have of your subject. It causes you to expect the audience to keep up with your thoughts when they may be miles behind and hearing a completely different tune than you.
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Anne's Outcome Insights:
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“If you don't transform your communication today,
you will not be heard tomorrow.”
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Hear Anne reveal the
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Masters of Sales Tele-Interview
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Join us for a Tele-interview with Anne Warfield,
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Anne Warfield is a contributing author to this
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INSTRUCTIONS TO JOIN US:
EVENT: Masters of Sales With Anne Warfield
DATE & TIME: Wednesday, February 13th at 3:00pm Central
FORMAT: Simulcast! (Attend via Phone or Webcast -- it's your choice)
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Enjoy Anne Warfield's new Blog:
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These effective public speaking tools have a PROVEN effective track record. As a matter-of-fact we guarantee your satisfaction or your money back. 
You can purchase back issues of the Outcome Focus™ Report ezine on our website.