Presentation Tips
by Anne Warfield

TIP #1: How to make sure you come from their angle not yours

Many times you will be asked to present at the last moment. This usually causes a flurry of panic as you try to think of all the information you need to share with the client.

You automatically think, "What information do I need to share with this client or what do I think they would want to know." The problem with this approach is that it will cause you to "brain dump" everything you know and then some JUST to make sure you hit on any concern they might have. This approach causes your brain to search for what they need to know, why they need to know that information and how your product or service works. It is all about you and your company and then you relate it to them.

A better approach is to immediately think, "Why does this client need to know this?" This approach will cause you to focus on their problems and concerns, how you can help them and what you need to do together to make things work for them. It is all about them and their company and how you relate to their needs.

Now you have them riveted in their seats.

As the leading Outcome Strategist, Anne Warfield shows people how to present their ideas, products and services so people WANT to listen to you. Her communication formula is easy to apply and produces proven results. Fortune 500 companies around the world have utilized her expertise and her work is published around the world. She has been published in Business Week, Good Housekeeping, Forbes Publications and has been featured on ABC, NBC and CBS. Anne speaks around the world about Outcome Focus™ Communication. To book Anne, contact her at 888-imp-9421 or check out her web site at www.impressionmanagement.com. Check out her website to take the communication quiz for yourself! Books can be purchased from Amazon.com or Barnes & Noble. You can also email us at contact@impressionmanagement.com.

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